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Fast Food Nation - 1333 Words

Issues Surrounding the Nations Slaughterhouses In the book, Fast Food Nation, Eric Schlosser discusses the problems that the nation is facing with fast food restaurants. Schlosser wrote this book because he was concerned with where the fast food industry was taking America. He voices his concern about the children and their health regarding meat bacteria, and the fat content of the food. He also mentions how potato farmers, cattle ranchers, and chicken raisers are suffering from the industry controlling prices too low. Another worry Schlosser has is how the meat packing factories for these restaurants treat their workers and ultimately how careful they are with the meat. There are many horrifying stories about the harsh injuries and†¦show more content†¦Instead of these managers looking out for their workers, they try to hide the injuries, and will give injured employees easier jobs until they are healed, if they agree to not visit the doctor. They feel the need to hide minor injuries because a supervisor must meet prod uction goals, keep the number of recorded injuries low, and most importantly, keep the meat flowing down the line without interruption (Schlosser 175). The Occupational Safety and Health Administration (OSHA) is responsible for inspecting meatpacking plants and making sure they are operating and functioning properly. The old OSHA policy was that, there were 1,300 inspectors and over 5 million workplaces to be looked at. The employers would expect an inspection about every 80 years (Schlosser 179). Now, for an inspection to even be done, the factories injury rate must be higher than the national average. There is a slim chance of that happening because the records are kept by the companies officials, since the have direct control on the number of injury reports. Schlosser brings up an interesting statement about OSHAs policy when he says they did indeed reduce the number of recorded injuries in meatpacking plants. It did not, however, reduce the number of people getting hurt. It mere ly encouraged companies, in the words of a subsequent congressional investigation, to understateShow MoreRelatedFast Food Nation1487 Words   |  6 PagesThe Changing of the Food Industry â€Å"In many respects, the fast food industry embodies the best and worst of American capitalism at the start of the twenty-first century – its constant stream of new products and innovations, its widening gulf between gulf between rich and poor† (Schlosser 6). In 2001 Eric Schlosser published â€Å"Fast Food Nation.† Eric Schlosser’s early 21st century muckraking text, â€Å"Fast Food Nation,† attempts to shed light on the consequences of the fast food industry on AmericanRead MoreFast Food Nation1271 Words   |  6 PagesIntro  to  Political  Science 5/12/2013 Fast  Food  Nation The  investigative  journalist,  Eric  Schlosser,  has  written  a  book  to  illuminate  an  epidemic  that started  in  America  and  is  now  becoming  one  of  the  world’s  largest  problems.  In  Fast  Food  Nation, Schlosser  frames  today’s  Fast  Food  giants  in  history,American  entrepreneurialism,  and  over consumption  in  respect  to  consumer  and  employee  wellbeing.  The  power  of  all  modern  Fast  Food giants  combined  have  eclipsed  the  power  of  any  one  government.  Marketing  has  become  a  keyRead MoreFast Food Nation1133 Words   |  5 PagesFast Food Nation Fast Food Nation, by Eric Schlosser, is a stark and unrelenting look into the fast food industry that has ingrained itself in not only American culture, but in culture around the world. There is almost no place on earth that the golden arches has not entered. Aside from Antarctica, there is a McDonalds on every continent, and the number of countries that have fast food restaurants is growing on a daily basis. Schlosser describes in detail what happens behind the scenes, beforeRead MoreFast Food Nation2536 Words   |  11 PagesDialectical Journal – Fast Food Nation 1. â€Å"Hundreds of millions of people buy fast food every day without giving it much thought, unaware of the subtle and not so subtle ramifications of their purchases. They rarely consider where this food came from, how it was made, what it is doing to the community around them. They just grab their tray off the counter, find a table, take a seat, unwrap the paper, and dig in† (Schlosser 10). In this passage from the introduction, Eric Schlosser directly statesRead MoreFast Food Nation Examines The History Of The Fast Food1847 Words   |  8 PagesFast Food Nation examines the history of the fast food industry as the world began to consume the idea of quick and easy cuisine. This piece of investigative journalism really gives it s readers a look at the fast food industry and its development over time. This book is divided into two sections. The first section delves into the beginnings of the industry and how it developed into the large corporational business it is today. Th e second section examines the business behind the scenes. The bookRead MoreExamples Of Rhetorics In Fast Food Nation1038 Words   |  5 Pagesvery effective or ineffective at persuading an audience. This is seen in Eric Schlosser’s book Fast Food Nation in which he uses the three rhetoric tenets to better assure his claim of fast food but also use the rhetoric tenets ineffectively in an argument. By using these rhetorical ideas, his writing is very persuasive at points but also left unsuccessful at other times. The use of ethos in Fast Food Nation is seen many times to help Schlosser appeal as credible and trustworthy while ensuring thatRead MoreFast Food Nation: The Inconvenient Truth of Fast Food Essay572 Words   |  3 Pages ‘Fast Food Nation’ by Eric Schlosser traces the history of fast food industry from old hot dog stands to the billion dollar franchise companies established as America spread its influence of quick, easy and greasy cuisine around the globe. It is a brilliant piece of investigative journalism that looks deep into the industries that have profited from the American agriculture business, while engaging in labor practices that are often shameful. In Fast Food Nation, Schlosser goes beyond the factsRead MoreEric Schlossers Fast Food Nation And The Jungle1698 Words   |  7 PagesFast food restaurants exude bright colors, distribute meals with toys, and create a sense of happiness, but what truly goes on behind the scenes of this magical industry? In Eric Schlosser’s Fast Food Nation and Upton Sinclair’s The Jungle, the authors use similar rhetorical strategies to reveal the motives and unconventional practices of the food industry. Schlosser conveys his purpose through the utilization of pathos, ethos, anecdotes and imagery as compared to Sinclair who uses historical referencesRead MoreFast Food Nation Essay804 Words   |  4 Pagesstudy called â€Å"Fast Food Nation 2008. The panel consisted of 1,000 respondents of ages 16-65 who provided their inputs with an online survey which was conducted between March 13 through 2008. Which was based on results on fast food restaurants like McDonald’s, Burger King , and Wendy’s are gaining popularity even through the economic hardship and recession. Marketing strategy has become more of influence on kids and young American’s. As population grows and the demand increases of fast food restaurantsRead MoreFast Food Nation By Eric Schlosser1678 Words   |  7 Pagesâ€Å"Congress should ban advertising that preys upon children, it should stop subsidizing dead-end jobs, it should pass tougher food safety laws, it should protect American workers from serious harm, it should fight against dangerous concentrations of economic power (Schlosser). People must wonder how is it that a fast food company has so much customers. Advertising is the answer. The power advertisers have to be able to influence so many people s decisions and affect people’s lives especially the lives

Rhetorical Fallacies of Advertisements Essay Sample free essay sample

Ads bombard the universe every twenty-four hours with merchandises that sellers claim will do their lives better. The ads enticement in unsuspecting victims with exuberant landscapes and beautiful adult females along with â€Å"professionals† urging the merchandises. These consumers have fallen victim to the marketer’s rhetorical schemes. For case. the ad supplied with this reappraisal is full of rhetorical false beliefs which would impact consumers to purchase the manufacturer’s goods. The ad provided is a toothpaste ad that has three principal images traveling on to act upon the purchaser. Two of the images are phrases which promote the merchandise and the other image are of an attractive adult female utilizing the toothpaste. These images contain false beliefs which influence the mean consumer without their knowing and are effectual in acquiring across to consumers that they need to purchase the toothpaste merchandise. In the ad. a adult female can be seen in the background smile and keeping a toothbrush with some toothpaste applied on to the bristles. Using attractive people in advertizements are common. It can appeal to both the male audience and female audience in different. but effectual ways. In this ad. argumentum ad passiones. entreaty to emotion is the false belief used to pull strings the consumer. However. this ad works otherwise for each sex. The adult female used in the ad would be considered attractive and entreaties to the male audience in a sexual mode. If a male is walking down the aisle and sees a toothpaste container with an attractive female on it. so he is more than probably traveling to take a 2nd to look at the container and state to himself. â€Å"Hey. she’s pretty hot! † From that point the male associates the toothpaste with attraction and makes a headlong generalisation that utilizing this merchandise will pull ladies who are of the same quality and attraction of the lady on the box. This point is besides driven by the biological demand to reproduce. and birthrate is unconsciously connected to attractiveness. So. as the male strolls down the aisle and sees the ad on the toothpaste he is now being influenced that utilizing this trade name of toothpaste will convey attractive ladies in which you can reproduce with ( have sex with ) . However. this part of the ad affects the female audience otherwise. but still uses argumentum ad passiones to act upon the consumer. They appeal to emotion in this ad to females by assailing their insecurities. Womans are being blasted with images of what is considered â€Å"beautiful† and when a adult female does non run into that standard insecurities can develop. and corporations can feed on that and act upon adult females to buy their merchandise. If a adult female is walking down the aisle and catches a glance at the attractive adult female on the toothpaste box her first idea is that the adult female is attractive. but the manner it breaks down is different from that of the man’s manner of interrupting down the image. A adult female will see the delicate tegument. beautiful hair. and the brilliant. white dentitions and tie in it with attraction. Even though. the toothpaste is merely traveling to impact her dentitions. the adult female has associated this trade nam e with the qualities of the adult female on the box. At which point. the adult female will link utilizing this merchandise to promoting her attractive force to others. The first phrase in the top left corner of the ad reads â€Å"Supreme Clean Whitening Toothpaste† . The cardinal words to concentrate on are the adjectives for toothpaste. These adjectives are strong adjectives. Supreme is a strong message which places this powerful image in the consumer’s head. When all these words are combined. the purchaser gets a sense that this toothpaste is traveling to work and be powerful at what it does. When this phrase is attached to the adult female with gleaming dentitions it merely drives the point in the consumer’s head. The 2nd phrase in the in-between reads â€Å"9 out of 10 tooth doctors can’t be incorrect! † This phrase has many rhetorical false beliefs contained within it. The first portion. â€Å"9 out of 10†¦Ã¢â‚¬  . is identifiable as bandwagoning. A bulk of tooth doctors. non merely mean people. are back uping this toothpaste and stating it works. so why should you non utilize this merchandise? It is utilizing peer force per unit area to act upon your determination to purchase the merchandise. Not merely are a bulk of tooth doctors back uping this toothpaste. but tooth doctors are back uping this merchandise. Consumers come to the tabular array cognizing tooth doctors have a higher cognition of what is good and unsuitable for dental hygiene. Though tooth doctors have high authorization over the dental hygiene country. false authorization does non fall into this ad because tooth doctors are to the full qualified to offer the averment. but utilizing authorization alternati vely of grounds can be said to be a rhetorical scheme in the advertizement. The tooth doctors could hold supported this toothpaste. but beside tooth doctors back uping the toothpaste there is nil factual on the box to back up why it is better than any other toothpaste. Besides. â€Å"9 out of 10†¦Ã¢â‚¬  is misdirecting. Most consumers do non take into history the downside of this per centum. When the per centum of blessing is high there are two issues to analyze. The first being the polling of tooth doctors was low. so the blessing rate was high. The 2nd is if the polling was diverse and big. so there are a big part of tooth doctors who are non in support of this toothpaste. Which brings up why they did non back up the toothpaste. If 10 thousand tooth doctors were polled and merely nine of 10s supported the toothpaste. so one 1000 tooth doctors disagreed with the toothpaste. Within the 2nd phrase. there is a strong emotion brought by the terminal portion of the phrase. â€Å"†¦dentists can’t be incorrect! † shows a strong sense of bigotry. The phrase is closing the statement down right at that place. The advertizement is stating professionals are back uping this merchandise. so that is that. The advertizement is packed full of rhetorical false beliefs. Bandwagoning. entreaty to emotion. utilizing authorization alternatively of grounds. and bigotry are found throughout the ad. These rhetorical schemes are highly effectual to the unsuspicious consumer. An ordinary image and phrase can do the subconscious choice up on an essay full of informations. The ad is extremely effectual in act uponing the consumer into buying the toothpaste.